Requirements
- Age 20yrs or above
Features
- Focus on the study of business skills, including sales and marketing
- Offer breadth and depth of study, incorporating a key core of knowledge
- Provide opportunities to acquire a number of practical and technical skills
- An understanding of the essential skills required to work successfully in a business environment
- The skills required to solve problems in a business environment
- An understanding of business culture and responsibilities
- The ability to successfully communicate and work with others in a business environment
- The opportunity to develop the skills required to manage and improve their own performance in a business environment
- An understanding of the relationship between sales and marketing
- Knowledge of internet marketing in business
- Knowledge of market research and creative product promotion

This qualification will:
• focus on the study of business skills, including sales and marketing
• offer breadth and depth of study, incorporating a key core of knowledge
• provide opportunities to acquire a number of practical and technical skills.
Qualification objectives
The objectives of this qualification are to provide learners with:
• an understanding of the essential skills required to work successfully in a business environment
• the skills required to solve problems in a business environment
• an understanding of business culture and responsibilities
• the ability to successfully communicate and work with others in a business environment
• the opportunity to develop the skills required to manage and improve their own performance in a business environment
• an understanding of the relationship between sales and marketing
• knowledge of internet marketing in business
• knowledge of market research and creative product promotion.
Entry guidance
This qualification is designed for learners aged 20 and above and is suitable for use within a Study Programme.
There are no specific recommended prior learning requirements for this qualification. However, learners may find it helpful if they’ve already achieved a Level 2 qualification.
Entry is at the discretion of the centre. However, learners should be aged 20 or above to undertake this qualification.